Punti Di Vista is an eyewear design and consultancy studio that, since 2007, has supported eyewear and fashion companies in designing and industrialising their eyeglasses collections.
We are designers who around eyewear accessory know how to create unexplored worlds, different and unique for each brand. The stylistic choices and details that enrich our projects are the result of continuously evolving knowledge of what are and what were glasses.
Over the years, we have further explored every constructive and commercial aspect of this product. We have studied its history and made it an integral part of our work process.
This is why Punti di Vista Eyewear is a place of research, planning and consultancy for the development of conscious design, finalised at production.
We are partners with leading eyewear companies, fashion brands, and contractors that want to design their own eyewear collections.
Together we will achieve your commercial goals, bearing in mind the optician and the end customer.
Our job before any other action is to give an identity to your brand. We start by discovering market trends, analysing the competition and defining the target audience you need to reach. Once we have collected this data, we are able to lay the foundation for the future of your brand.
This is a specific consultancy service that anticipates the design element and is seperable from the planning. You can request this service when you don’t have an internal marketing department and need to give your brand or your new collection a strong image, to the advantage of your campaign communications.
When the project has established solid roots and a precise direction to take, begins the real design activities; our core business.
They are sketches, mood boards, color combinations, prototypes to help us define your collection or your eyewear model(s). The models of the past belonging to our staff archive inspire us and guide us to arrive at an innovative result.
Our design proposal takes shape and materialises, becoming an industrialable project.
Here are the steps in our work that make us different from other design studios.
We analyse the market and propose a design project that takes into account trends and data.
We build the identity of your new brand to plant strong roots in your eyewear project.
We design your eyewear collection by interpreting history and looking to the future.
We design and develop the product, with attention and precision at every phase.
Don’t think of us just as a design office, we are much more. We become your outsourced product office, because we can follow the entire development process and manufacturing of your glasses. We collaborate with your suppliers and always check on delivery times.
What does outsourcing your product office mean to you? Dedicate yourself to strategy and growth of your company, optimising your resources. We make a complex job easier, saving you time and money.
Here are the brands that have requested our consultancy to create their fashion projects:
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We look forward to hearing from you.